To exist is to acknowledge.To acknowledge is to remember.To remember is to sense.The process from sensing to existing.We call this, "BRANDING"To exist is to acknowledge.To acknowledge is to remember.To remember is to sense.The process from sensing to existing.We call this, "BRANDING"

To have presence even without being there.
We think branding as such. Hence we call our work, TOTAL BRAND DESIGN.
To design every aspect of the brand. The objective is to have presence in people’s mind.

Our statement from April 2011 has not change since we first started.
And we believe the necessity of branding has become critical than ever.
We always have been and will be dedicating our work to clients who cares about the quality
and possibilities of their product and service for the society.

MASASHI KOORI

MASASHI KOORI

Creative Director / Art Director / Copywriter

Born in Fukuoka Prefecture in 1973. First design was an interior design for a shop at age 17. Started a design office at 21. He worked mainly in Fukuoka, on branding and advertising campaigns. Moved to Tokyo at 27. He gained experience as a creative director at global advertising agencies, deploying successful global campaigns for KOOL and CITIZEN, etc. In April 2011, KOORI Inc. was founded. He works on Isodine "Kimi Nanijin?", JAL CARD "One-stop reverse playback video", and HP "Enlighten everything." He specializes in high-profile advertising campaigns and simple and powerful branding.

Awards :
PMMA, AME, JPPA, Asahi AD,
Yomiuri AD, JAA,
Creative contest for newspaper

MEMBER

HIDEKAZU TANAKA

HIDEKAZU TANAKA

Art Director / Designer

Born in Gifu in 1986, raised in Tokyo. During high school, after school daily routine was to visit antique stores. Met an unknown culture, called graffiti and gradually became interested in graphic design. After graduating from university, worked at a personal design firm and joined KOORI in 2014. Current hobby is surfing. He also likes to cook. His speciality is grilling.

NANAE MAIGUMA

NANAE MAIGUMA

Art Director / Designer

After graduating from a commercial high school, worked for a local kindergarten in Nagasaki as a clerk for five years. Then she realized that she could not give up on her passion in creation, she moved to Tokyo and went to Kuwasawa Design College. After graduation, she first joined an editorial company, then KOORI in 2019. Her art project, “Vase to Pray Project” has been highly evaluated, selected into international awards.

MOYU NAGASHIMA

MOYU NAGASHIMA

Designer

Born in Sasebo City, Nagasaki. Used to be a teacher for junior and senior high school. Left teaching for design. Came to Tokyo to study design, then joined KOORI. Learned how to enjoy beer while studying abroad in Germany during the third year of college. Loves to have casual conversation while drinking. Also loves to draw pictures and learning foreign language and its grammar.

Emiko Kashimoto

Emiko Kashimoto

Designer

Born in Tanabe City, Wakayama.After graduating from junior college, she moved to Tokyo to become a designer. Took a leave of absence in 2019 due to pregnancy and childbirth, and will return in 2020 to take on KOORI's work. She likes traveling, mountain climbing, diving, snowboarding, and other outdoor activities. She also likes to drink casually.

Miho Morishita

Miho Morishita

Group Assistant

I have loved drawing pictures since I was a child and learned ink painting. This led to a cultural exchange trip to Spain when I was in high school, and I was astonished that I could not explain anything about Japan. Thanks to that, I now love history, ancient customs, shrines, etc.! KOORI is a company that delivers creativity globally, and I thought that bringing Japan to the world would be a perfect fit for me. Also, my mother is the owner of a small izakaya. Influenced by my mother, I love sake, food, and hospitality. I am very excited to bring my sense of Japan and hospitality to the world!

Miki Rebecca Nagai

Miki Rebecca Nagai

Designer

I was born in Georgia, America and returned to Japan as a child, growing up in Fukuoka. After working almost 10 years in digital design with a strong focus on UI/UX, I became interested in branding design and decided to challenge myself as a freelance designer. While working alone, I realized that I wanted to be involved in a wider range and larger scale of total branding design as a team, so I joined KOORI in 2022. I'm a big baseball fan, my favorite team being SoftBank Hawks.

Akane Midorikawa

Akane Midorikawa

Designer

Born in 2000. Graduated from Kuwasawa Design School. Likes dancing, idols, K-POP, cute, retro, tropical, doggies, meat, games, manga, anime, movies, painting, music, photography, TV, and sleeping. The things I learned when I was little were English conversation, gymnastics, swimming, drawing crafts, dancing, and baton. My club activity in junior high school was basketball. The only thing I did not learn in these activities was English conversation. My future goal is to learn English and Korean. The breadth of my interests is my strength. I hope to bring smiles and interesting things to the world!

OUR SERVICES

TOTAL BRAND DESIGN

Strategy Creative Big Idea Brand Identity Movie Graphics Editorial Product Design OOH Event/PR Digital

OUR CLIENTS

FOOD INDUSTRIAL

Bar KIMURA
MHD
Red Bull
JOUNI
UONUMA JOZO
BAT Japan
SAPPORO
PHILIP MORRIS JAPAN
NICHIIGAKKAN
Kiri
Asahi
PRONTO

FINANCE

JAL card
Dai-ichi-Life Group

FASHION / BEAUTY

ARAFUNE
shu uemura
NAO LINGERIE
KOSE COSMEPORT
MOONSTAR
Callaway
THANN
TUNEMAKERS

HOME FURNISHING

LIXIL
IKEA

CONSULTANT / IT

Boostry
App Annie
GREY EYE ON ASIA
Duolingo
NIPPON EXPRESS
Nittsu Research Institute and Consulting
JAPAN SHIP TECHNOLOGY RESEARCH ASSOCIATION
ISID-AO
Salesforce

HEALTHCARE

Abbott
Pfizer Oncology
Philips
mundipharma
MSD
JANSSEN
TAKEDA
Boehringer Ingelheim
CooperVision
AstraZeneca
Genmab
novo nordisk

MANUFACTURER

Tohoku Denryoku Frontier
NSK
ISUZU
CITIZEN
HP
JAPAN UNIX
Life Technologies
Pigeon
TOYOTA
LEXUS
Thermo Fisher Scientific
3M
TDK
SUZUKI

ENTERTAINMENT

avex group
avex pictures
dTV
Channel 4
Netflix
Tinder

SCIENCE

Life Technologies
Thermo Fisher Scientific
Edwards
CONTACT US