Advertisement for promoting IKEA visits to commemorate the launch of a pop-up store to Futako Tamagawa. Photo is from Shinagawa Station ticket gate. An advertisement with the message "Let's play more with our families" was sent to businessmen in Shinagawa, one of Tokyo's leading business districts.
Creative Director / Copywriter : Masashi Koori
Art Director / Designer : Hidekazu Tanaka
Creative Producer : Midori Ito