NSK iProphy

Developed the global key visual for a dental polishing equipment, iProphy (Prophy Cordless Polishing Contra). Product uniqueness is that it is cordless and can be operated by hand. Articulated the stress-free feeling with the visual.

Creative Director : Masashi Koori
Copywriter : Shaun Sundholm
Art Director : Masashi Koori / Hidekazu Tanaka
Designer : Hidekazu Tanaka / Moyu Nagashima
Photographer : Takashi Suzuki
Retoucher : Tomohiro Ichikawa
Creative Producer : Midori Ito
Client : NSK