shu uemura

Product new color launch campaign of the lipstick brand "laque supreme". Theme was #lipsignature. Asigning celebrities from five countries, Japan, South Korea, Hong Kong, China, and Taiwan, all deployed simultaneously. Touring 5 major cities for shoot with different local crew, was challenging and yet a very enjoyable memory.

Creative Director : Masashi Koori
Copywriter : Masashi Koori
Art Director : Masashi Koori
Designer : Hidekazu Tanaka
Photographer : Daisuke Ito
Film Director : Arata Ito
Director of Photography : Daisuke Ito
Lightning Director : Yoshitaka Shimamura
Planner : Masashi Koori
Creative Producer : Midori Ito
Cast : Angela Yuen / Raine Yang / Guli Nazha / Go Jun Hee / Laruen Tsai
Client : shu uemura